A bad PR week for (Product)Red orchestrated out of San Francisco raises doubts about the prospects for a long-term sustainable charity campaign (sorry, business model) based on product sales without grassroots fundraising.
Continue reading "Where Bono Blunde(red)" »
For young professionals who need an excuse to drink, charitiable causes are very accommodating.
Continue reading "Binge for Charity" »
Grocery chain doubles its usual monthly order for a special pink ribbon soup can promotion for breast cancer awareness in October.
Continue reading "Campbells & Kroger Cash in with Komen Cancer Connection" »
Author argues that breast cancer awareness has led to lots of corporate-sponsored events, but not a lot of cure or prevention.
Continue reading "Book: Flaws of Breast Cancer Philanthropy Just a Symptom of Charity Gone Awry" »